BT Directory Solutions OSIS

BT OSIS is a comprehensive database and is the UK’s official directory of telephone numbers and associated details, including names and addresses.  As of June 2024, BT OSIS contains over 28 million UK telephone numbers.  BT OSIS is not legally mandatory, but utilising this file is considered industry best practice and can significantly benefit businesses by enhancing their contact data, operational efficiency, and maintain their professional reputation.

Introduction

What it is:

The BT OSIS is the UK’s official directory offers unparalleled coverage of telephone numbers for individuals and businesses across the UK. It’s known for its reliable, top-quality data, with meticulous data management practices. The precision and dependability of the available data makes it an essential tool for any company looking to improve the quality of their contact lists. This comprehensive dataset ensures that businesses can access the most extensive and accurate contact information for telemarketing, customer service, and other communication needs.

The BT OSIS (Operator Services Information System) file contains a comprehensive set of data elements related to telephone numbers and their associated details.

The specific data available within the BT OSIS file typically includes:

Telephone Numbers: This includes both landline and mobile numbers.

Full Name: The names of the individuals or businesses that the telephone numbers are registered to.

Addresses: The registered addresses associated with the telephone numbers, including:

Address Line 1: The first line of the address.

Address Line 2: The second line of the address, if applicable.

City/Town: The city or town where the individual resides.

Postcode: The postcode of the address.

Telephone Service Providers: Information about the telecommunications companies providing the services for each telephone number.

Directory Status: Indicates whether the number is listed or unlisted in public directories.

Connection Status: Information about whether the telephone number is active, disconnected, or in a transitional state.

Geographic Information: Geographic data related to the telephone numbers, which may include area codes and exchange codes.

Legal Compliance

Relevant Regulations:

Utilising the BT OSIS file to cleanse contact lists helps businesses comply with regulations such as the Privacy and Electronic Communications Regulations (PECR) by ensuring they have accurate contact information.

Compliance Benefits:

By utilising this file, companies can avoid potential fines and legal issues associated with keeping outdated or incorrect data, while enhancing their brand reputation by maintaining up to date and accurate contact lists.

Benefits for Businesses

Operational Benefits:

Using BT OSIS improves data accuracy by supplying up-to-date telephone directory information, minimising the chances of contacting incorrect or outdated numbers.

 

Reputational Benefits:

Maintaining accurate contact lists ensures that communications are directed to the right recipients, preserving a company’s professional image and credibility.

 

Financial Benefits:

By removing the costs associated with communicating to incorrect numbers and improving the effectiveness of campaigns, companies can achieve a higher ROI and reduce operational costs.

Data Collection

Sources of Information:

The BT OSIS data is maintained and supplied by BT Directory Solutions and is collected from telephone directory information, including both residential and business listings.

 

Data Accuracy and Updates:

The BT OSIS data is updated regularly, typically six days a week, to ensure that the information available is as up to date as possible and to minimise the risk of using outdated or incorrect contact details. Regular updates ensure contact lists are current and reliable.

Application and Usage

Use Cases:

Businesses utilise the BT OSIS file to cleanse and append to their contact lists, so they have accurate and up-to-date telephone numbers. This is vital for telemarketing, customer service, and other communication campaigns.

 

Implementation:

Companies can integrate the BT OSIS data into their CRM systems or use it as part of their data cleansing services to routinely check and update their contact lists. This helps maintain the quality and effectiveness of business communications.

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